PPC Consultant Online
The "Pay per Click" (PPC) is a widespread model of digital advertising, through which advertisers pay to the websites and portals in which they advertise, only when someone clicks on their advertisement. In the case of search engines (Google, Yahoo, Bing ...) advertisers usually bid for those keywords that are relevant to their potential consumers. Content websites, on the other hand, usually charge a fixed price per click instead of using a bidding system. The so-called "Cost per Click" (CPC), therefore, is the amount paid by an advertiser to the Seekers or other websites on the Internet for a single click on your ad. The click, therefore, directs the visitor directly to the advertiser's website.
